From Business Idea
To Business
Asset
A one-day, hands-on workshop for people starting a business. Set the foundations that turn an idea into something that pays you now - and is worth owning later.
An idea is not a business yet.
Most people start by winging the setup - wrong structure, no pricing, no cashflow plan - and pay for it later. One focused day gets the foundations right before the mistakes get expensive.This room is for people about to start or just getting going. If that's you and you're ready to do the work, you'll leave with your foundations built.
- You have an idea or you've just started, and you want to set it up properly
- You'd rather get the structure, pricing and cashflow right now than fix them later
- You'd rather learn from someone who's started and run real businesses than a motivational speaker
- You want to walk out with a plan and the actual setup done, not just inspiration
- You're already established and trading, with your systems and team in place
- You want to buy an existing business rather than start one
- You're just exploring and not planning to start any time soon
- You can't join a full day, in person, in Brisbane
Not quite this room? We can still help. If you'd rather have your setup done for you, that's our setup service. If you're already trading, that's our advisory work. If you want to buy a business rather than build one, that's our brokerage - just ask.
We work through the whole foundation in one day - the decisions, the numbers, and the setup. You don't watch slides; you build your own business as we go, block by block.
- Is there a real market for what you're offering?
- Who is your actual customer?
- What problem are you solving, and why does it matter?
- Sole trader vs company - which is right for you
- ABN, GST, registration essentials
- The mistakes most people make at this stage
- Simple cashflow thinking from day one
- Basic pricing logic - are you charging enough?
- Early financial traps and how to avoid them
- Domain, email, basic digital presence
- What you actually need - and what's just noise
- Simple ways to get your first paying clients
- Local and network-based approaches that actually work
- How to avoid overcomplicating your marketing
- Real AI tools you can use in your business today
- Planning, marketing, admin - without extra headcount
- The modern advantage most small operators are ignoring
- Step-by-step priorities for your first 90 days
- No confusion - you know exactly what to do next
- Built around your actual business, not a template
Sole trader or company, and what to register - decided, with the reasons, ready to action.
What to charge and how to keep the numbers straight so the business pays you, not the other way around.
The simple online setup that makes clients find you and trust you - started in the room.
Concrete ways to start earning now - who to approach and how to ask, mapped to your business.
The tools that save you hours a week, set up properly and safely from day one.
Everything from the day in one place, plus your own 90-day roadmap to follow after.
- Small room, real attention.12 seats maximum. You get direct, personal help on your business - not a seminar with 200 strangers.
- You work on your business, not a case study.Every exercise uses your idea. You leave with your setup done, not someone else's example.
- Plain English, no jargon.Structure, tax, cashflow and tools explained so they make sense - from someone who runs businesses, not reads about them.
- You leave ready to move.A clear 90-day roadmap so Monday isn't guesswork - you know exactly what's next.
I've started businesses in two countries, and my wife and I run a coworking space in Herston full of founders doing exactly what you're about to do. I also run a licensed brokerage and advisory practice.
As a business broker, I spend my days looking at what makes a business valuable enough to sell, and what quietly makes one worth very little. Setting yours up right from day one is how you build the first kind. That's the lens I bring to this room.
I've been helping small businesses set up and use technology since 2018. I hold a Cert IV in Training and Assessment and a BBA. I've made the early mistakes myself, so I can help you skip them.
What we cover in this room is how I actually set up and run businesses, not theory from a slide.
If you engage Comma to help implement your setup within 14 days of the workshop, your full seat fee is credited toward that engagement. Come for the day, and it pays for itself.
We keep the room to 12, so everyone gets real attention. These questions help you see if the day suits where you're at, and help us make sure we can genuinely move your business forward. If it's a match, you can book on the spot.
- ✓Full-day workshop (9am - 5pm), max 12 seats
- ✓All seven building blocks - idea to 90-day plan
- ✓Your structure, pricing and cashflow decisions made
- ✓Founder AI & tech setup
- ✓Workbook, templates and your 90-day roadmap
- ✓Lunch, morning and afternoon tea
- ✓Seat fee 100% credited to your setup engagement (within 14 days)
Seats are limited to 12. Founding rate applies while seats last.
No. Whether you're at the idea stage or you've just started, you're in the right place. We help you make the structure and registration decisions properly - a lot of people come precisely so they don't get this part wrong.
No. This is general business education to help you make informed decisions and set up well. It doesn't take your personal circumstances into account and isn't a substitute for advice from a registered tax agent, accountant or lawyer. Where you need that, we'll help you understand what to ask and who to ask.
A laptop and your idea. We'll send a short prep note before the day so you arrive ready to build, not to sit through setup.
We cap the room at 12 and keep it to people this day will genuinely move forward. The quick check makes sure the day is right for you before you book - no long application, no waiting.
Brisbane, QLD. The exact venue and next date are confirmed at booking. Check your eligibility and we'll show you the next cohort.
Yes. Your seat is transferable to someone else who's a fit. Tickets are otherwise non-refundable but we'll always work with you on genuine changes.